Sia-led Hotel of Asia Brings China’s Jinjiang Hotels to Manila

Sia-led Hotel of Asia Brings China’s Jinjiang Hotels to Manila

The grilled chicken founder is now into hotels.

Mang Inasal’s Edgar Sia II, through its CSI Hotels, Inc., is the franchise holder of Jinjiang Hotels, China’s largest hospitality conglomerate.

CSI Hotels, Inc.’s parent company is the Sia-led Hotel of Asia, Inc. (HOA).

According to a BusinessWorld report, Jinjiang opened two hotels in Makati and Ortigas business districts in September 2015.

HOA said in a press statement that Jinjiang is taking advantage of the growing tourism market in the Philippines.

HOA said Jinjiang hotels, considered a budget hotel chain in China, in the Philippines offer “business boutique accommodations.”

“Jinjiang in the Philippines will be a notch higher than its counterpart in China, as it provides guests with three-star business boutique accommodations with comfort and convenience in key cities in the Philippines,” HOA said.

In the Philippines, Jinjiang is managed by HOA’s hotel management company, Hotel 101.

Jinjiang opened its 95-room hotel in Ortigas, located at San Miguel Ave. corner Lourdes Drive, Pasig City and its 59-room Makati hotel in A. Arnaiz Avenue.

HOA is a company owned by Sia’s Injap Investments, Inc., tycoon Carlos Chan’s Oishi Liwayway Marketing Corp. and Steineil Development Corp.

Sia is the chairman and chief executive officer of the company.

With 1,566 hotels worldwide, Jinjiang Hotels is one of the largest hotel chains in the world.

Aside from Jinjiang, HOA also manages and operates the Injap Tower Hotel in Iloilo City, and the upcoming Hotel 101 in the Mall of Asia Complex.

HOA is comprised of three reputable companies – Injap Investments Inc., Oishi Liwayway Marketing Corp. and Staniel Realty & Development Corp., its website said.

Injap Investments Inc. operates fast food restaurants through its subsidiary, Mang Inasal Phil., Inc., which Sia founded in Iloilo City. Since then, it has grown with 445 branches nationwide. In 2010, 70 percent of Mang Inasal was acquired by Jollibee Foods Corp.

Oishi Liwayway Marketing Corporation is the manufacturer of Oishi food products, which includes cereals, popcorn, cookies, powdered juices and sauces. These are also being exported to Japan, Korea and Hong Kong.

Staniel Realty & Development Corporation is a full service, integrated, privately held developer, owner and operator of commercial real estate.

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